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SEM Specialist (PPC)

  • Headquarters - Springfield, VA
  • Full Time
  • Marketing
  • 3/4/2019
  • 5323 Port Royal Road
    Springfield, VA 22151
  • BoatU.S., a part of GEICO and the Berkshire Hathaway family of companies, is looking for an SEM Specialist (PPC) for our Headquarters in Springfield, VA.

    This position requires two or more years of experience. The schedule is Monday through Friday with a flexible start time.

    Responsibilities will include:

    • Managing and optimizing existing paid search and display campaigns

    • Lowering costs per acquisition

    • Increasing conversion rates

    • Increasing overall impression shares for BoatU.S. products

    • Working with internal staff to create campaign performance reports

    • Testing and launching new campaigns to meet business goals
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