Press Room

NEWS from BoatUS
Boat Owners Association of The United States
880 S. Pickett St., Alexandria, VA 22304
BoatUS Press Room at www.BoatUS.com/PressRoom

FOR IMMEDIATE RELEASE
Press Contact: D. Scott Croft, 703-461-2864, SCroft@BoatUS.com

Does Your Business Cater to Boaters? Grow it with Help from BoatUS

Partner Network Program Offers $250 for Local Advertising

BoatUS offers businesses a way to tap into the loyalty of over half a million BoatUS members.
Download hi-res photo.
 
ALEXANDRIA, VA, September 27, 2016 – As the summer boating season draws to a close, the BoatUS Partner Network Program reported more than 800 marinas and 300 other retail boating-related businesses participating this year. The program aims to drive business to program participants who offer a discount to the half-million members of the national boating association. In exchange, BoatUS offers up to $250 a year simply for including a BoatUS Member Discounts logo in local advertising and offers additional marketing support online, in boating publication advertising and point-of-sale promotional materials.
 
The most common marina discounts are on fuel, repairs, and transient slips. Tackle shops, ship’s stores, sail lofts and other businesses that cater to boaters have the flexibility to select discounts that best fit their customers’ needs.
 
BoatUS’ local boating business partners gain an individual listing on the BoatUS Member Service Locator, a custom webpage for their business, promotion in BoatUS Magazine and other boating and fishing publications, and a listing on the BoatUS App to help BoatUS members choose your business over your competition. Complimentary marketing supplies provided by BoatUS include promotional materials, signs, decals and flags.
 
“Our BoatUS members are very loyal, and our program gives BoatUS Partners a way to tap that allegiance,” said BoatUS Membership Programs Manager David Mann. Additionally, BoatUS Partners are eligible to receive compensation for selling $24 BoatUS annual memberships to their customers.
 
Businesses interested in participating in the BoatUS Partner Network Program can visit BoatUS.com/partner or email Partner@BoatUS.com.
 
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About Boat Owners Association of The United States (BoatUS):
 
Celebrating 50 years in 2016, BoatUS is the nation’s largest organization of recreational boaters with over a half-million members. We are the boat owners’ voice on Capitol Hill and fight for their rights. We help ensure a roadside trailer breakdown doesn’t end a boating or fishing trip before it begins, and on the water, TowBoatUS safely brings boaters back to the launch ramp or dock when their boat won’t, day or night. The BoatUS Marine Insurance Program gives boat owners the specialized coverage and superior service they need, and we help keep boaters safe and our waters clean with assistance from the non-profit BoatUS Foundation for Boating Safety and Clean Water. Visit BoatUS.com.